Content creation doesn’t have to be hard. Sometimes we thing content creation has to be done a specific way, but that process or method is challenging for us, so we just don’t do it. Instead of giving up, I encourage you to think outside of the box, and look for ways around the challenging part …
One of the most common objections that I hear from my clients on why they don’t want to “do a blog” is because they don’t know what to blog about. They seem to have nightmares about having to create new content from thin air daily and stress over where they’re going to come up with …
Writing blog posts for most people, I think, falls under that love-it-or-hate-it category. I know a lot of people who really do love creating blog posts, creating content for their readers. And I know a lot of people who will find any excuse to not write them. But, the data really does prove that blog …
Write a How-To post Walk-throughs, tutorials and how-to’s tend to do very well online. How many times have you done this: We’ve all done it – gone to Google (or your favorite other search engine) and started typing “How to…” into the search box. I’ve done this with repairing things on my car, fixing things …
Creating content is a never-ending part of running an online business. Everything is content – web page content, blog posts, newsletters, social media content. Maybe you’ve even got video and/or podcast content in the mix. Then, when you try to follow the marketing advice of creating/sharing content regularly, it can seem very overwhelming. But there’s …
Having images on your site makes it a lot easier to read. We are visual people, and images should be used to help the reader understand your content or relate to it in some way. Pictures and other graphics also make your content seem less daunting. When your visitors come to your site and there …
Last weekend was one of the most anticipated weekends of the year for many Pittsburgh-area geeks – PodCamp Pittsburgh 6. If you’ve never heard of or been to a PodCamp, here’s the official description of what it’s all about from the PodCamp Pittsburgh website: “PodCamp Pittsburgh is a social, new media un-conference. PodCamp Pittsburgh is …
Last week, I was working on some updates for a clients site. And I was quickly becoming sad that it wasn’t a StudioPress theme. I even tweeted about it. “days like today make me happy that @studiopress exists. i may not use their themes all the time but I know when I do, they make …
SEO – WordPress provides good search engine optimization (SEO) right out of the box. There are always a few tweaks that can be made, but there are many SEO benefits that WordPress provides for free. Easy to learn & Use – Compared to other content management systems, it is so easy for someone to dive …
One of the most frequent questions that I hear from business owners and busy professionals is about finding time to actually do social media stuff. Today, I’m going to share my how-to secret with you. I usually do my blogging while I’m standing in line at the store or waiting at the bus stop for …